Social Signalling and Social Change: Inclusive Writing in French

30 November 2020, Version 1
This content is an early or alternative research output and has not been peer-reviewed by Cambridge University Press at the time of posting.

Abstract

Gender inclusive writing ("écriture inclusive" EI) has long been the topic of public debates in France. In this talk, I argue that the source of much of this debate lies in the fact that French écriture inclusive has developed into a rich social signalling system: based on a quantitative study of EI in Parisian university brochures (joint work with Céline Pozniak (Burnett & Pozniak 2020)), I argue that writers use or avoid EI in part in order to communicate aspects of their political orientations. We show that these aspects involve writers' perspectives on gender, but also stances on issues unrelated to gender, such as (anti)institutionalism and support for the Macron government. I then show how we can use game-theoretic pragmatics to analyze EI's contribution to writers' political identity construction and the consequences that this has for its use as a tool for promoting gender equality and social change.

Keywords

social signalling
gender equality
social change
French
gender inclusive writing
game-theoretic pragmatics

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